Why 28b?

We’re all about making life easier for agencies and pharma brand teams by removing the headache of developing and implementing digital CLM solutions.

Our Pedigree

The twentyeightb team has more than 25 years’ experience in the pharma industry and has spent the last 6 years developing bespoke CLM solutions and custom digital sales aids. We also happen to be great to work with.

Meet the senior team…

James Harper

James Harper

MD & Founder

James is a seasoned pharma veteran with a passion for healthcare and digital technology. His 26 years in the industry underpins our ability to use cutting-edge technology in a manner that is appropriate, compliant and in full support of brand strategy – for some of the industry's leading creative, PR and medical education agencies.

Peter Boyall

Peter Boyall

Head of Operations

Peter has been in consultancy for over a decade, providing high-level strategic advice on digital tools and informatics solutions, both on-premises and via cloud hosting. Peter has extensive experience in creating software products that are compliant with the needs of the pharma sector, with particular expertise in Zinc and Veeva.

Paul Cryer

Paul Cryer

Lead Developer

Leveraging his full-stack development expertise and endless thirst for knowledge, Paul and his team have helped take twentyeightb from a fledgling agency to a fully independent development house. Front-end, server side or specialist cloud solutions, Paul believes technology should make life easier for everybody.

Our Expertise

We don’t do content or design as such (we prefer to leave that to our agency partners), but we’re always happy to provide UX advice and guidance from the early stages of a project. Consulting us at the planning stage helps to ensure your client or sales force will be able to harness the full potential of your target eDetailing platform.

We have a long list of accreditations and certifications (including Level 4 Veeva), and pride ourselves on finding solutions to whatever technical challenges are thrown at us. Taking the pain away from the digital development process is what gets us out of bed in the morning.

Expertise
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Our Services

Veeva CLM Veeva Engage Mobile Apps
Veeva Approved Email Veeva MyInsights Web Development
Budget Impact Models Digital Sales Aids (DSAs) UX & Analytics Consultation

How We Work

How We Work

We believe effective collaboration is the key to great results and successful relationships.

See Our Process

Contact Us

Contact Us

Get in touch with our Veeva certified development team to discuss your CLM project.

Let's Talk

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